Below is a documentation of the design process in the development of the Forgirlsake logo. Students
at The Art Institute of Boston, under the art direction of Stephanie Zelman, one of the Founders of Forgirlsake, and Rick Rawlins, Instructor of Studio Influx at AIB, created the logo and stationary. Along with the support of Founder, Sheryl Stotland, they shaped the brand identity of Forgirlsake.
Step 1. Research
Step 2. Image Research
Step 3. Sketches
Step 4. Type Research
Step 5. Concepts
Step 6: Rendering
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